Ah, I get it. He’s wearing a black hat.
In the tradition of reverse-acronymization, I thought N.O.R.M.A.L. would be a great name for a very public, yet very sinister group, and thus was born the National Organization to Regulate the Mental Activity of Lemurs/Luddites/Libertarians/Lycans/Lomographers/LinuxUsers.
I have a visual in my head for a N.O.R.M.A.L. poster, but sadly I cannot draw, at all. So that image will forever live only in my head.
This screenshot came from a version I recorded on 2015-02-04, during an episode of Arrow. I did not watch the Superbowl but it appears to be the original version that is on YouTube, etc.
A month later, on 2015-03-10, during an episode of Marvel’s Agents of S.H.I.E.L.D., I saw what I thought was the same commercial but something seemed different. I went back to the previous version and found the same frame. So two changes. One, they dropped in a far less suggestive CG tomato. And two, they un-erased (or maybe added) the bikini strap so it is clear she is not topless. Both spots are 30 seconds long but the new version has been re-edited.
Are they only airing the new version due to protests? I doubt it. Or are they airing different versions for different audience demographics? More probable. Agents of S.H.I.E.L.D. viewers are probably less “edgy” than Arrow viewers.